General Manager - HVAC & Water Heating Business
Location: Dallas, TX
About Midea America
Midea America Corp. is a U.S. subsidiary within Midea Group, the Fortune 500 giant known for making life easier for millions around the globe. As the world’s top maker of home appliances, Midea is proud of its 166,000+ employees and presence in 200+ countries, including here in the U.S.
Headquartered in Parsippany, N.J., with an innovation hub in Louisville, Kentucky, Midea America is dedicated to providing practical innovations that surprise and delight, creating moments to cherish at home.
Midea's lineup of appliances - from refrigerators to air conditioners, laundry solutions and floor care - are high quality, reliable, and affordable. By thoughtfully engineering performance, convenience, and design into every product, Midea delivers on the promise of every appliance to make your life a little easier.
Position Overview
- Serve as the senior business leader responsible for building, launching, and scaling the MAC HVAC & Water Heating business in North America.
- Own business strategy, commercial launch execution, and operating performance across marketing, sales, technical service and support, training, and customer service.
- Establish the operating model, functional goals, KPI framework, and cross-functional cadence required to drive profitable growth, inventory discipline, and scalable organizational performance.
Key Responsibilities
Business Leadership and Strategic Direction
- Lead the HVAC & Water Heating business with full responsibility for strategy, launch execution, and operating results.
- Define the vision, mission, value proposition, 3-year growth plan, annual operating plan, and market expansion priorities by region, channel, and product category.
- Build a scalable operating model and set up the key functions required for launch and scale, including marketing, sales, technical service and support, training, and customer service.
- Define organizational structure, reporting relationships, scorecards, and decision-making cadence, and recruit and develop strong functional leaders.
Commercial Growth and Channel Development
- Direct sales strategy and market development across wholesale distributors, contractors, and regional priorities.
- Ensure effective channel strategies for East, Central, and West markets and drive customer acquisition, account prioritization, contractor development, and market activation.
- Partner with marketing and sales leadership to build dealer programs, demand generation, and market awareness.
KPI, Profitability, and Inventory Management
- Establish and manage company-level KPIs and functional scorecards tied to growth and operating performance.
- Ensure delivery of critical metrics including sales revenue, gross profit, margin, forecast accuracy, inventory management, customer responsiveness, and service effectiveness.
- Partner with finance and product management to manage pricing, profitability, working capital, forecasting discipline, and business controls.
- Lead inventory management and monitoring discipline, including launch-phase visibility and special attention to DM business-case needs.
Customer Experience, Service, and Technical Readiness
- Ensure strong customer support, responsive issue resolution, and clean handoffs between departments.
- Oversee technical support readiness, warranty governance, training curriculum, field escalation paths, and service coverage models.
- Ensure launch products are supported by required documentation, knowledge base tools, and training resources.
Corporate Alignment and Executive Communication
- Align the business with MAC corporate processes, approvals, systems, and reporting requirements.
- Partner with finance, HR, IT, operations, and supply chain to ensure disciplined cross-functional execution.
- Present business plans, progress, risks, and performance updates to senior leadership.
Qualifications and Experience
Required Background
- Bachelor's degree in business, marketing, engineering, supply chain, or a related field required; MBA preferred.
- Minimum 15 years of senior leadership experience in the HVAC industry.
- Demonstrated success setting up, launching, and scaling a business or business unit within a corporation.
- Strong experience leading both strategic and operating aspects of a channel-driven business.
Industry and Channel Expertise
- Deep knowledge of residential HVAC equipment, water heating and channel-driven business models.
- Thorough knowledge of the wholesale HVAC and water heating distribution market, including distributor economics, coverage strategies, and contractor engagement models.
- Excellent relationships across wholesale distributors, key channel partners, major market participants, and independent manufacturers' representatives.
- Strong working knowledge of the role independent manufacturers' representatives play in market coverage and specification influence.
Industry Organizations and Leadership Capabilities
- Working knowledge of AHRI, NEEP, HARDI, and related HVAC industry organizations.
- Strong understanding of industry standards, channel dynamics, and competitive market positioning relevant to HVAC and water heating.
- Proven ability to lead cross-functional teams spanning sales, marketing, customer service, technical service and support, training, product management, finance, and operations.
- Strong executive-level skills in revenue growth, margin management, forecasting, inventory management, KPI discipline, and organizational leadership.
- Excellent communication, organizational, change-management, and stakeholder-influence capabilities.
- Ability to operate strategically and tactically in a fast-growth, build-from-the-ground-up environment.
Midea America (Canada) Corp. is an equal opportunity employer. We do not discriminate based upon race, religion, color, national origin, gender (including pregnancy, childbirth, or related medical conditions), sexual orientation, gender identity, gender expression, age, status as a protected veteran, status as an individual with a disability, or other applicable legally protected characteristics.
